Adolph Zukor

Adolph Zukor
President of Paramount Publix Corporation


President of Paramount Publix Corporation. Emigrated from Hungary in 1889. Successful entrepreneur in the fur trade in Chicago, and then became a business partner with Marcus Loew in penny arcades in New York in 1903. This business became Marcus Loew Enterprises, with Loew as president and Zukor as treasurer. In 1912 Zukor left Loew and formed Famous Players Film Company, with Daniel Frohman. In 1916 he merged Famous Players with the Jesse L. Lasky Feature Play Company as Famous Players-Lasky, and absorbed W.W. Hodkinson’s distribution and sales company Paramount Pictures Corporation. In 1919 Zukor began an extensive program of theatre construction and acquisition, leading to the establishment of Publix Theatres Corporation in 1926. In 1927 Famous Players-Lasky changed its corporation name to Paramount Famous-Lasky Corporation and in 1930 to Paramount Publix Corporation. Paramount Publix was declared bankrupt in 1933 and reorganized as Paramount in June 1935, and Zukor moved into the largely figurehead position of chairman of its board.

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